Category Archive for "Tip of the Day"

This is Why Positive Reviews Are Essential to Your Small Business

When making purchasing decisions, customers trust online reviews as much as personal recommendations. What are they saying about your business? Word-of-mouth marketing may seem like an outdated term, but its digital counterpart, online reviews, is just as important in modern marketing….

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Customers Know Best - Dreams Animation

Customers Know Best

Customers are generally top of mind for those running a business, but are you giving them what they need? It should come as no surprise that most people (97 percent, actually) research products or services before buying. Yet, many small…

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Journaling for Success

Journaling for Success

If you’ve ever started a sentence with ‘Dear Diary,’ you already know the importance of journaling in your personal life—recording moments in time you never want to forget (and perhaps a few you do). Keeping a collection of the positives…

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Get It Right: It's Sell, Not Tell

Get It Right: It’s Sell, Not Tell

It’s essential to sell, not tell as in ensure that you are listening to what customers want and need. It is not enough to just speak about hypothetical ideas. Act as an advisor. Find out what problem the customer needs…

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Curtail The Busy & Up The Efficiency

Curtail The Busy & Up The Efficiency

You’re busy. Really busy. Stuff piles up. Daily. And out of all the places you need to check messages, the biggest nightmare is often email. Let’s talk solutions. First of all, ignoring the onslaught is temporary, and let’s face it,…

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Are You A Good Boss Or A Bad Boss?

Are You A Good Boss Or A Bad Boss?

Most of us can recall at least one great teacher who really made a difference in our lives. Bosses can be the same. There are the bosses who teach, mentor, guide and help you grow in your career, and then there…

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Tweet For Cash

Tweet For Cash

Crowdfunding has been a buzzword for some time, and while the jargon may be getting old, the buzz continues to echo through small business America louder than ever. This avenue of accruing cash to make a business plan go from…

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Evaluate a Greener Approach - Dreams Animation

Evaluate A Greener Approach

Energy costs are down, so now is the perfect time to take a look at how to become a ‘greener’ business – before costs begin to creep back up. You can’t manage what you can’t measure, so take time to…

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3 Reasons Social Media Isn't About You

3 Reasons Social Media Isn’t About You

Are you one of the last holdouts who believes the myth that social media isn’t right for your business? You think your customers aren’t there, or you’re too busy or your industry isn’t a good fit for social media. Well,…

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Cut Hackers Off At The Pass

Cut Hackers Off At The Pass

Hackers. It’s a word that evokes fear in the mightiest and the tiniest of companies. Everyone is at risk. And everyone needs security that rivals Fort Knox, as well as crystal clear employee messaging about the dos and don’ts to…

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